Let’s get this out of the way from the get-go. We don’t believe in “SEO Content.”
Whew! We feel better now, but we still owe you an explanation.
Search engine algorithms like Google’s are a programmatic representation of a human searcher. In other words, Google made its algorithm in the image of a real human searcher, and is constantly tweaking its algorithm to rank content that real people would find the most valuable.
So, if the algorithm is trying to model what a human visitor would pick as the best result, we at Soapboxly believe that the answer to “how to rank” is to do what’s best for searchers.
With one caveat.
Search engines still aren’t perfect humans (they’re machines, after all!) so they still need some help understanding our pages. We at Soapboxly understand not only what your audience wants, but we also understand the current limitations and needs of search engines.
The Soapboxly approach to SEO
We are a content agency first and foremost, but because we want your content to be found by your potential customers who are using Google and other search engines to look for it, we embed search engine best practices into everything we do. Here’s how that works.
A Strong Foundation
Every Page Optimized
When search engine optimization is embedded into everything you do, you can be confident that your message will be seen by potential customers looking for what you offer.